After a 20-year award-winning career in advertising, graphic design and branding, I realized my true passion was about making a difference in the lives of everyday, real people. My love for houses and interior design combined with my years of photoshoot art direction, advertising psychology and visual storytelling, made the decision to become a home stager a natural fit. I would be helping people sell their homes faster and for more money using my knowledge and experience.
In 2015, I enrolled in the New York Art & Design Interior Design program. In 2016, I became a Member of RESA (Real Estate Staging Association) and became a Certified Home Stager & Redesigner through HSR.
Within a year of becoming a RESA member, I joined the Minneapolis Area Chapter leadership as President-Elect (2017). I enjoyed working with the RESA Minneapolis Board to help grow the recently formed Chapter. Now, as President, I’m fully committed to continue the growth of the Chapter and the success of its members.
Utilizing my branding expertise, I’m helping to increase awareness of home staging and RESA in Minnesota. I’ve created more tools for the Chapter members, redesigned the RESA Minneapolis Facebook Page to be a more powerful platform, created an online local RESA Member Directory and started a private online RESA Minneapolis Members Only Group.
To be nominated for such an amazing award is a very humbling experience. It has filled me with even more passion, energy and excitement to the staging industry and our very talented local Minneapolis RESA Chapter members.